Barbara Kruger
Barbara Kruger was born in Newark, New Jersey in 1945 (Today she’s 66). She attended Syracuse University, the school of visual arts, and studied art and design at Parson’s School of Design in New York. Kruger worked as a designer for Conde Nast Publications, later became head designer for Mademoiselle Magazine and after that she worked as a graphic designer, art director, and picture editor in the art departments at House and Garden, Aperture and other publications. She also did freelance work for other companies.
To me, Barbara’s work seemed quite simple and easy to recreate, but the meaning behind the piece makes the design much more impacting. She writes her statements on images that contradict her idea, making a two-sided argument on her images. Her messages are political, feminist, consumerist, and individualist.
Her design has influenced many forms of page layout that when we see her work we just know we've seen that arrangement somewhere else.The reason why I am drawn to her period and style is because this work is rebellious, it’s the truth that people don’t want to hear and a satire of society. For example, Renee Descartes Once said “I think, therefore I am” meaning that the only way he is sure he exists is because of his ability to think. Kruger on the other hand, takes his quote but makes a change.
Kruger’s work is not limited to museums and galleries, her work has been published on billboards, posters, a park, a train station platform in France and in other public commissions.
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